The future of buying and selling media content
Envision is a new platform for buying and selling multimedia content. They aim to end the loss of rights and fees that centralized content solutions have long imposed on content creators.
Now creators and consumers have a direct peer to peer connection. They will be able to set the desired prices without any interference. On the Creator Portal, videographers and photographers can upload directly to the Content Marketplace.
Envision empowers creatives
Stock media comes in many forms. It can be videos, visual effects, still images and much more. Most of them were created with a large audience in mind, so it’s the consumer who is going to make sense of it.
The vast buying opportunities of stock media can attract many different markets. These can be publications, marketing PR campaigns or even movie operations in Hollywood, Pixar, Dreamworks or Disney.
Until now, content creators have been forced to forego much of the final price of their work.
A survey showed that the amount taken by centralized platforms sometimes reached 80%. Envision’s goal is to break up this unfair and costly system, and replace it with a “P2P everyone happy” system.
Simply by eliminating the need for cumbersome property contracts and paperwork, and replacing them with smart contracts, transactions are executed cleanly and quickly – and for far less money.
Unlike any other classic Stock Media platform, Envision P2P Exchange for Stock Content for ERC-20 Tokens (VIS), maintains a digital record and proof of authenticity on the blockchain platform, automatically managing rightful ownership .
Each piece of content is attached to a non-fungible token (NFT).
This system will offer an indisputable property right validated on the community network.
This NFT feature gives the content creator the option to sell full ownership rights, single rights to one of many, or rights to just one in a limited collection.
Envision Milestones So Far
Let’s look at the history of Envision, its founders and their accomplishments.
Tom Iffla and Andre Lissiman founded Envision, using Stock Media concepts from their mutual creative arts background.
The intention was to introduce a fairer business model where creators, or peers, can buy and sell to each other without these stratospheric fees.
Some of Envision’s most notable achievements include:
- Generation of tokens; $250,000 raised through seeds and private sales
- A contractual partnership with LCX (first offers legally issued by an official regulator). Envision is only the second project in the world to achieve a legal, managed token sale with government support
- Public sale campaign of 5,000,000 to 7,000,000 USD, in collaboration with LSX
- 30,000 telegram and twitter subscribers
It is worth taking a quick look at the biographies of each team member, as individually they have added specific and valuable contributions to the concept of a fully liberated digital financial space.
Miles Bradleyco-founder and CFO of Envision, specializing in finance and economics, and brought his knowledge of distributed ledger technology to the table.
Thomas Ifflaco-founder and COO, graduated in communication media and had a strong interest in the development of technologies and stock media – crucial to the vision of Envisions -.
Andre Lissimanco-founder and chief creative officer, has used his background in film, design, advertising and animation to rethink the way peer-to-peer contact takes place.
Jack VinnerCTO, has more than twenty years of experience in the development of e-commerce systems and has helped create and encourage 100 start-ups.
David Robertsonsenior software developer, also has over twenty years of experience in designing digital solutions and developing full stacks.
Envision’s backers include a dedicated group of investors, and it has attracted capital from around 90 people, who are ideologically supportive of the project’s goals.
It also helped to increase token spread and avoid a token rush, had they been released by normal financial institutions.
Envision’s business model is one of an efficient artist and creator-driven marketplace for stock content.
Content creators can regulate their own fees and do not pay a commission. Rewards are given for uploads and downloads by artists and creators and most importantly, they retain copyright ownership of the content.
What do consumers get?
Well, high-quality content from original artists and creators, with no paperwork thanks to NFT smart contracts, at discounted prices and without a subscription.
Customer segments, relationships and channels
Many different types of creators can take advantage of Envision’s platform.
- Token Buyers
- Marketing and PR channels
- Content creators
The founders of the project will initiate a database of users and content. Consumers will be contacted through non-cryptographic channels like Facebook and Instagram. But, of course, the key channel for customers will be the Envision platform.
Some of the key activities that this company aims to accomplish successfully are: software development, marketing activities, and team building. Its resources include: intellectual property, customers, government relations, team, physical locations and equipment.
Finally, the cost structure includes: marketing and relationship building, software development, physical locations, assets, maintenance, employee salaries, insurance, licensing and certifications.
Envision’s developer teams are confident that this commission-free system will appeal to content creators and consumers alike. He can also profit from his token, the value of which is likely to increase as the platform grows.
The VIS token
VIS is the native ERC20 utility token, for use exclusively on the Envision ecosystem. Staking rewards and exchange of content rights will be exchanged in the VIS. The development of utilities and market capitalization will be achieved by increasing utilization.
The VIS token sale facilitator and $VIS issuer is LCX.
There are actually not one, but three VIS features that will reward long-term investors with full organic price appreciation.
First, 0.2% of all VIS transactions are burned in order to contain inflation.
Second, 0.5% of all VIS transactions go to a locked liquidity pool, which drives circulating supply down and increases liquidity as adoption grows.
Third, the VIS token total is minted with a fixed maximum supply.
Content creators and consumers are all winners
Content creators can link their Metamask/Trust wallet to the Envision Stock platform, just like with any other NFT market. A team will then validate the quality, and put it online on the platform.
Consumers can connect their Metamask/Trust wallet to search Envision exchange platform, select, add to checkout and pay in VIS.
Then the item is punched into an NFT (proof of ownership) via the wallet contract, and emailed in high resolution.
Envision’s own FIAT silver project is also underway.
In order to protect themselves from market volatility, creators set their price in U$, therefore the price displayed in the VIS will fluctuate according to market adjustments.
Envision’s near-term plans for 2022 include going public via LaunchPad and listing on DEX. Back-end development of Enviosonstock.io, beta test and launch.
Envisionswap.io is also getting closer to launch. A FIAT on-ramp integrated into envisionstock.io and increased traffic as platforms upgrade are also in the works for this year.
Getty, which is a direct competitor, is more expensive, although its quality standards are similar. Shutterstock and iStock are known to be cheap, but with a poor quality standard.
Stocksy, on the other hand, offers similar functionality, but does not allow creators to set their prices.
Positive for creators
Envision enables content creators to close deals faster and at lower cost. This gives creatives the power to set price and terms.
As more and more people seek to make the most of their content, this platform is sure to attract a loyal following of content creators and consumers.
To learn more about Envision, click here