The Channel Company Completes Acquisition of Incisive Media Technology Division
Acquisition includes content and events brands CRN UK, Channel Partner Insight and Computing
Westborough, MA United States
The Channel Company, a global provider of news, information, strategy, events and marketing services for the technology industry, today completed the acquisition of Incisive Media’s technology division, which includes the media and events brands of CRN UK, Channel Partner Insight, and IT.
This strategic acquisition unites CRN and CRN UK under the same company and provides the opportunity to link the Computing brand with The Channel Company’s Midsize Enterprise Services brand within a powerful, connected and global end-user community.
“We are thrilled to formalize the addition of Incisive’s technology brands to our portfolio. This acquisition gives The Channel Company a leadership position in content and events in the United States and EMEA, while that the reunification of the CRN brands in the US and UK will bring great benefits to both our audience and our customers,” said Blaine Raddon, CEO of The Channel Company.
UK CRN is the market-leading, trusted source of news and analysis for the UK tech chain. The brand is a focal point for face-to-face events, including the biggest event on the UK IT channel calendar, the CRN Channel Awards. The Women in Tech Festival, held in partnership with sister brand CRN UK Computing, showcases the brand’s ability to innovate with an event that offers networking, mentorship and workshops for a global audience.
Overview of distribution partners serves leading international resellers, distributors, MSPs and specialist consultants who follow key trends and business challenges affecting this highly competitive side of the IT channel. The brand takes a transatlantic view of the IT channel market and pioneered the ranking of the most important and influential companies in its annual European Elite and Global Elite report.
Computing is the leading source of critical information and data journalism for technology leaders. IT’s flagship event – the UK IT Industry Awards, organized with support from the BCS and the Chartered Institute for IT – is the industry’s largest and most prestigious awards ceremony, with more than 1,500 attendees attendees each year.
New global opportunities
“Completing this acquisition, in addition to the bChannels global services organization earlier this year, creates a powerful portfolio of solutions that will transform the way we enable our customers to earn around the world,” said Blaine Raddon. , CEO of The Channel Company.
The organizations share a common vision and culture to provide clients with the best possible results, ongoing career development opportunities for employees, and a bold commitment to strategic business growth. CRN UK, Channel Partner Insight and Computing clients will also benefit from the extensive portfolio of additional marketing, creative, events and consultancy services offered by The Channel Company.
The chain company
Based in Westborough, MA, The Channel Company has been serving the technology channel community for over 40 years. From CRN, the #1 source for technology news, insights and analysis for the IT channel, to cutting-edge events that connect customers to customers, to powerful research, consulting and engaging education for accelerate growth, to transformative marketing services to maximize investment, The Channel Company provides a full suite of results-driven services focused on meeting unique channel needs worldwide. The Channel Company is an investment fund holding company managed by EagleTree Capital, a New York-based private equity firm.
EagleTree Capital is a New York-based middle-market private equity firm that has completed over 35 private equity investments and over 75 follow-on transactions over the past 20 years. EagleTree invests primarily in North America in the following sectors: media and business services, consumer, water and specialty industries. For more information, visit www.eagletree.com
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