OPTP Selects Syndic8 for Rich Media Content Delivery and Streaming
— Ryan Bussman, OPTP Marketing Director
BOSTON, MASSACHUSETTS, USA, Oct. 12, 2022 /EINPresswire.com/ — Syndic8, the fast-growing content delivery and syndication platform for high-variance SKUs and rich media content, has been selected by Orthopedic Physical Therapy Products (OPTP) to manage the storage and streaming of rich media content to compatible business partner destinations. Streaming rich media content falls under Syndic8’s revenue protection and content optimization services.
Syndic8, in response to customer demand, has added the ability for customers to store and stream their rich media content to desired trading partner market and retail destinations. Rich media includes highly effective forms of digital advertising such as product description videos and audio content. Syndic8’s drag-and-drop interface makes it easy to upload, store and manage rich media content. Once this rich media is online, Syndic8 manages the distribution of this content to the points of sale desired by the customer.
Retail companies, within the highly competitive space of online marketplaces, need to incorporate technology into their digital media marketing. Rich media content becomes the deciding factor if a product is selected over a competitor. In a recent Yieldify study “84% of consumers say they were convinced to buy a product or service by watching a brand’s video”.
“We knew rich media would improve the customer experience, but we needed a third-party solution to realize our vision.” said Ryan Bussman, chief marketing officer of OPTP. “We chose Syndic8 because of their competitive pricing and excellent customer service. We believe the use of rich media content will continue to increase as it is a cost-effective way to increase visibility and sales. »
Syndic8 partners with leading brands, retailers and marketplaces to increase the speed and quality of data needed to drive digital sales. With a background in building financial trading applications, the founders of Syndic8 have built numerous large-scale, high-throughput applications designed to instantly move data between businesses. Syndic8 brings this speed to a marketplace where product, price and inventory information typically takes days or weeks to communicate; with Syndic8’s collaborative platform, communication is done instantly. For more information, visit Syndic8.io.
About the OPTP
OPTP’s commitment to products focused on optimizing consumer health is further supported by publications created by industry professionals. Their 40 years of experience in the ever-changing consumer health space has created a pedigree steeped in excellence. OPTP’s products help physical therapists, rehabilitation practitioners, athletic trainers, personal trainers, and those seeking health-maximizing products. To view OPTP’s fitness enhancement products and educational resources, please visit: https://www.optp.com.
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