Media technology

DGTL Holdings Inc. Signs Three New Digital Media Technology Clients

Three Leading Digital Media Brands Sign Inaugural Service Agreements with Flagship Data Analytics Platform, TotalSocial(R)

New York, New York–(Newsfile Corp. – July 20, 2022) – DGTL Holdings Inc. (TSXV: DGTL) (“DGTL” or the “Company”), a digital media technology company, is pleased to announce that three of the leading brands in the media and technology sector have signed inaugural service agreements with its flagship PaaS (Platform-as-a-Service) product, TotalSocial®. These three new accounts drive sales revenue, increased customer diversification and long-term growth opportunities by offering annual licensing agreements and access to a full suite of social media marketing solutions.

These new customers (and their TotalSocial® service contracts) include:

  • One of the largest commercial television networks based in the United States (which signed a proof of concept (POC) with TotalSocial® to prove the true value of the customer’s active audience in terms of offline consumption data and on line)

  • One of the fastest growing media platforms (which signed with TotalSocial® to measure the digital brand impact of major “tentpole” media events)

  • A cutting-edge film and television production company founded and led by an NBA superstar with four NBA championships, four NBA MVP awards, four NBA Finals MVP awards, three All-Star MVP awards and two Olympic gold medals (which has signed with TotalSocial ® to measure the effectiveness of the main sponsor of one of their most successful streaming television programs)

The digital media and technology sector continues to be a strong client category for DGTL and its businesses, providing a solid foundation for long-term growth. Inaugural service agreements allow customers to activate and leverage TotalSocial®’s robust data analytics platform to inform, reinforce and validate sales and marketing strategies and stay nimble in the ever-changing landscape evolution of digital media technology.

“It is an honor to work with global leaders in this category and to continue to be competitive and well positioned for the changing world of digital media and technology. These new key accounts recognize a deep experience and track record of success with other clients in the diverse global entertainment and media technology industry, all of which revolve around a range of content, audiences and screen formats.Our unique data, patented methodologies and award-winning products are loved by our Fortune 500 clients,” said Steven M. Brown, Chief Commercial Officer of DGTL Holdings Inc.

“We’re excited and committed to partnering with great brands to bring insightful data and analytics to their storytelling across genre, format and platform. We’re confident these new accounts will turn into relationships. This has been a successful formula for growing the TotalSocial® client portfolio Our clients recognize that our proprietary consumer conversation data can have a huge impact on their brands in terms of sales, brand equity and other KPIs TotalSocial® data reveals hidden patterns, correlations and other insights when reviewing prospective license agreements,” Brown added.

TotalSocial® is a robust social data analytics platform-as-a-service (PaaS) that specializes in analyzing, measuring, and scoring media spend effectiveness for Fortune 500 brands. TotalSocial® platform enables brands to find new ways to connect more effectively with targeted consumers. To find out more visit https://www.engagementlabs.com.

For more information, contact

Investor Relations
Email: [email protected]
Phone: +1 (877) 879-3485

DGTL Management Inc.
DGTL Holdings Inc. is building a portfolio of digital media software subsidiaries. DGTL (i.e., Digital Growth Technologies and Licensing) specializes in accelerating fully commercialized digital media technology companies entering a rapid growth lifecycle phase in social media, mobile , games and streaming. DGTL’s vision is to build a closed digital media conglomerate through mergers and acquisitions and a mix of unique capitalization structures. DGTL is listed on the Toronto Venture Exchange as “DGTL”, on the OTCQB as “DGTHF” and on the FSE as “A2QB0L”.

For more information visit: www.dgtlinc.com.

Engagement Labs
As a wholly-owned subsidiary, Engagement Labs is a leading data and analytics company that provides social intelligence to Fortune 500 brands and companies. Their flagship TotalSocial® platform focuses on the whole of the social ecosystem by combining powerful online (social media) and offline (word of mouth) data with predictive analytics. Engagement Labs has a decade-long proprietary database of unique brand, industry, and competitive intelligence coupled with its industry-leading predictive analytics that use machine learning and artificial intelligence to reveal social metrics that increase marketing ROI and higher revenue for its F500 level customers. Engagement Labs extends its product and service offerings to a content-based social management platform, analytics, and distribution of comprehensive social media marketing content.

To find out more visit https://dgtlinc.com/social-media-analytics.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies
of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/131313


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